We are Garofalo UX (formerly Garofalo Studios), a professional service from Garofalo Enterprises, Inc., located in San Diego, California.
With over 18 years of experience in the web industry, Garofalo UX was formed in July 2016 in Redlands, California as a user experience (ux) strategy and creative problem-solving consulting agency. In October 2017, the company is locating to San Diego, California.
Garofalo Enterprises, Inc. is an IRS verified S-Corp small business. Privately-owned and operated, Garofalo Enterprises can focus on the needs of our clients, rather than the demands of outside investors, stockholders, or venture capitalists.
To increase the quality of life for people who use technology.
We are helping Enterprise & StartUp Technology companies to create engaging and innovative experiences.
Our Principal Consultant, Frank Garofalo, has worked in the web and interactive industry since 1999. Over the years, he has had employment experience with various companies, such as Esri, The Walt Disney Company, Bank of America, Cyber View, and Garmin.
Through his employment background, Frank has been involved with design and user experience efforts on projects for Fortune 100 companies, US Federal agencies, and with budgets of over $12 million.
Professional experience with the following industries...
Connecting people together to unleash big ideas, smart ideas, fun ideas, bold ideas, and even challenging ideas. It's amazing to see how even a goofy idea from one person, can spark an idea of brilliance from another.
Balancing "go big or go home" with "keep it simple." Challenge the norm with new perspectives. In the words of Albert Einstein, "there is always a better way to do it, find it."
Embrace agile research methods to make informative decisions. Identify who your target audience is and determine what resonates with them.
Then it comes down to hard work with determination and reliability. Iterating to be nimble and adapt to changing environments.